This is because, for most people, it is the first place that they get to interact with your business. The impression that your website creates tends to last.
Therefore, even if you are not willing to invest in premium solutions, downloading and installing a free DDoS tool on your website can go a long way towards saving you from lost revenue. If you have an online store or run a business that relies heavily on online signups, getting DDOS protection from free DDoS tools can be enough to avoid these losses. Even in cases where the website still loads but is slow, the business will likely experience a high rate of checkout drop-offs since studies show that slow speeds tend to lead to high bounce rates. If the website in question has an online shop or a place where potential customers can reach out to the business, this is something that is bound to a reduction in revenue. In some cases, an intense attack can even make a website inaccessible. The most common effect of DDOS attacks is a slow-loading website. This is something that can be avoided by taking advantage of the basic protections that a simple free DDOS tool offers. Both of these things end up costing businesses in terms of time and resources, something that will be bad for the bottom line. It will lead to extended downtimes and increased inefficiencies. Therefore, in such a case, if a DDOS attack happens, workers won't be able to get anything done. Even in cases where employees go to the office, they tend to get their work done by using online portals that have been designed to enhance productivity and improve communication. In the modern world, businesses have increasingly embraced remote working.